Category Archives: APS16 In the news

Can mobile phones really encourage fresh produce consumption?

Generation Z may be the first to be truly affiliated with mobile technology, offering the fresh produce industry an opportunity to use the platform as a way of promoting healthy eating, but only if the content is what teenagers want, according to Nic Jooste of The Amsterdam Produce Show and Conference platinum sponsor Cool Fresh […]

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Jupiter banks on ethical trading with new variety projects

UK-based global fruit import and export business Jupiter Marketing likes to do things differently. Whether it’s stepping in to save expeditions to the North Pole or extolling the virtues of social responsibility, Jupiter is pleasingly unique. Ahead of its appearance at the Amsterdam Produce Show and Conference, Produce Business UK was only too happy to […]

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LIVING WITH A PURPOSE Campos Borquez/Whole Foods/Fair Trade/The Workforce Form Partnership To Help People And Maybe Save The Reputation Of The Industry Project Unveiled At The Amsterdam Produce Show

When it comes to food safety, most industry members recognize that consumers can’t subtly distinguish between brands and locations, and so the whole industry has an interest in making sure all produce is produced and processed under state-of-the art food safety standards. The industry has also become aware that selling fruit that doesn’t taste good […]

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